#8: The 8th letter in this set, “When you’ve already tried to sell,” is only for homeowners who have had their homes listed previously. #7 Don’t let discouragement overcome you – this one is a pep talk.#6 Just Before A Prospective Buyer Arrives – what to do.#5 Marketing – talks about the importance of Internet marketing, good photos, etc.#4 Interior Presentation – gives inexpensive ways to create a positive impression.#3 Exterior Presentation – all about curb appeal.#2 Pricing – Encourages homeowners to learn their home’s worth in today’s market.#1 The choices – foreclosure, loan modification, quick sale.They’re designed to be sent in the following order: Each builds upon the last to show them how, if their listing is handled correctly, they should be able to sell quickly and avoid foreclosure. They also stress that calling you carries no obligation to list their homes.Įach letter in the set builds upon the last –Įach letter in the Notice of Default with equity set reminds these homeowners that they do have some time. They stress the fact that until they know their home’s current market value, they won’t know if there is equity to be salvaged. This set of 8 real estate letters is designed to encourage these homeowners not to give up – but to call you for a market analysis. Then they show how to approach those three areas correctly. The Notice of Default With Equity Letters explain the three problem areas that when done incorrectly, will prevent homes from selling: And… you can keep them from having a foreclosure on their credit records. But by getting them to list quickly, you probably can salvage something for them. You may not be able to put a lot of money in their pockets – you won’t know until you’ve done a CMA and seen what they owe. Part of getting their business is convincing them that they shouldn’t give up. Perhaps they’re hoping a miracle will come along and make it all go away.Maybe an agent told them they had to put the house in top shape before listing, and they don’t have the money or the energy to get that done.Perhaps the house needs work, so they think they can’t sell.Maybe they aren’t aware that they do have equity.Perhaps they tried to list too high, got no offers, and now think it’s too late.This Notice of Default with Equity letter set is designed for those homeowners who have some equity in their homes, but who have become so discouraged that they’re about to give up and lose it all. Prospecting to homeowners with equity who have received a notice of default Real Estate Press Releases and Articles.Real Estate Blog Posts for listing agents.Discount Codes for real estate prospecting letters.Real estate investor prospecting letters.Prospecting: Why Send Multiple Letters?.Why Send Real Estate Prospecting Letters?.
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